W.R. Case & Sons Rolls Across America with Custom Chopper by Orange County Choppers

Bradford, PA (August 8, 2005) – The W. R. Case & Sons Cutlery
Custom Chopper Tour convoy is rolling across America bringing the
excitement of the newly minted Case Custom Chopper and trusted Case
knives to a Case dealer near you. This first-ever Case tour proudly
features the Case Chopper, a Case-themed motorcycle designed and
crafted by Orange County Choppers™, and includes stops at over sixty
events in 17 states.

Proving just how much a part of
the American culture the classic Case pocketknife and the chopper have
become, the rolling chrome and steel Case Custom Chopper is a testament
to craftsmanship and the trusted American-made ideals echoed in all
W.R. Case & Sons products. Some lucky pocketknife toting, and
probable motorcycle enthusiast, is destined to park the custom chopper
in their driveway in early 2006.

The Case Custom Chopper
is a Rigid Spoke Rev-Tec model with a 130 horsepower V-twin engine. The
Chopper features a custom, two-tone silver paint design with knife
blade accents.  A red Case logo appears on the gas tank and fenders,
while the front fender includes a rendering of Case family patriarch,
Job Case. The oil tank and air cleaner covers display Case XX and tang
stamp markings, while the custom mirror brackets replicate opened Case

As the Case Custom Chopper roars into Case
retail locations and select regional events throughout the summer, the
distinctive growl emanating from the chrome tailpipes will be
attracting a wider range of consumers. “The Case Chopper generates the
level of enthusiasm that we want associated with our brand,” says Ed
Jessup, Vice President of Sales and Marketing. Case and OCC™ have built
their partnership on a shared business philosophy: to manufacture
high-quality, U.S.-made products with a blend of traditional
handcrafting techniques and modern manufacturing technology.

of the Case Custom Chopper Tour stops will be held at Case retail
locations. During each stop, consumers can have their photo taken with
the Chopper, register to win the bike, and purchase Case
Chopper-branded pocket knives, apparel, and fashion accessories
available only at these events. The official Case Custom Chopper Tour
knives are a series of Smooth Bone Trappers, available in Green,
Natural, Orange, Mediterranean Blue and Black handles. Each features
bold, laser-engraved flames and a diamond-shaped shield that bears a
flaming Case logo design. Quantities are limited for each event.

who are unable to attend the exciting Chopper Tour Stop events can
enter for a chance to win the Case Custom Chopper though the company’s
website or by mail. Entries must be received between June 1st and
December 31st, 2005. No purchase required for entry. The winner of the
Case Custom Chopper will be announced in January 2006. Visit the
Company’s website, www.wrcase.com, for more information on the Chopper, tour stops, and OCC™ knife offerings, or call W. R. Case at 1-800-523-6350.

R. Case has produced pocketknives for Orange County Choppers™ under an
exclusive licensing agreement since 2004. New 2005 OCC™ knives include
the Natural Bone Trapper with OCC™ jigging and the Old Red Bone
Stockman with an exclusive OCC™ shield. Both knives are packaged in
unique OCC™ gift tins.

About Orange County Choppers™
Orange County Choppers™ creates some of the world’s most sought-after
customized and themed motorcycles. Paul Teutul, Sr., the company’s
founder, has been building custom motorcycles for over thirty years.
Paul Teutul, Jr. has been the company’s chief designer and fabricator
since the company’s inception. Their popularity at bike shows and other
consumer events caught the eye of a network television producer in
2002. Today, Orange County Choppers™ is featured weekly on a major
cable network and continues to be the network’s number one–rated show.
The show airs each Monday at 10:00 PM EST. Visit www.orangecountychoppers.com for more information.

This entry was posted in Uncategorized. Bookmark the permalink.

Comments are closed.